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A Mother’s Perspective on Marketing Innovation
Good marketers come up with products that meet consumer needs they don’t even realize they have. Tide Pods are a great example of how innovation can revolutionize and disrupt a mature industry with a...
View ArticleFemale Demographics in the News
The Wall Street Journal has recently published two interesting articles regarding female demographics. One had to do with women who decide to be full-time homemakers. 29% of all mothers with children...
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